Nifnex are moving into some very exciting territory in 2013 so keep your eyes peeled for their move into TV and Radio!
Here is a segment of the article I have written and you can go to the Nifnex site to see the rest………
If 2012 is being recognized as the year of change online (Google has made more changes this year than in the past 6 years), then 2013 stands to be the year of “Authorship” and “Authority”.
Realistically, it has always been the preferred option for a business to stand out as “The” authority in its market, whether offline and/or online. However, most businesses have not been able to achieve this in the online space, the main reason being, they have not known what to do and how to do it. To compound this issue, the online space has been changing extremely fast and this has impacted quite significantly on the service offerings of quite a lot of online marketing companies (particularly SEO companies).
Moving forward into 2013, the most effective way forward for a business wanting to market itself online, is to ……..read more